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Please
fill out this questionnaire. It is designed to help assess
the status
of your organization's sales and service culture. Answer each
question
with a "YES" or "NO". When completed,
a Cohen Brown results consultant will prepare
professional suggestions and call you to discuss your sales
and service needs. |


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Vision |   1.1 | 
We have a clear vision of how we can achieve a world
standard sales-and-service culture.
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1.2 |

Executive management drives the sales-and-service culture.
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Interdivisional Collaboration |  
2.1 |

Our organization has all business lines working together
to satisfy the diverse financial needs of our clients.
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2.2 |

We are achieving our goals for qualified referrals generated
across business lines.
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Goals/Tracking/Reporting |  
3.1 |

Each member of the sales force has well defined activity
and revenue goals.
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3.2 |

There is an effective process in place for measuring client
satisfaction.
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3.3 |

There is a correlation between sales goals and what is
tracked.
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3.4 |

Tracking reports are used to coach sales staff and management.
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  | Plans |  
4.1 |

All sales staff and management have written plans to assist
in the achievement of goals.
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Follow-up
and Feedback Coaching |


5.1 |

Sales managers follow up on a daily basis with the sales
force concerning attainment of goals.
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5.2 |

Sales managers are actively implementing both quantitative
and qualitative coaching.
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5.3 |

Effective, results-driven sales meetings are held on a
regular basis.
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   | Recognition
and Reward |

6.1 |

A structured program of recognition and reward exists
for the sales force and management.
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6.2 |

We have a formal incentive compensation program.
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   | Technology |


7.1 |

We are satisfied with our sales force automation.
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7.2 |

We have implemented a CRM focused system.
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7.3 |

The staff fully understands how to use the data generated
by the sales system for selling purposes.
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|    | Skill
Development |


8.1 |

Continual sales and service skills development is considered
a high priority.
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8.2 |

Our current sales and service processes and disciplines
are sufficient to meet our aggressive sales goals.
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8.3 |

Our staff have the essential skills to deliver service
that exceeds client expectations.
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Please tell us how you would prefer to be contacted: |
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